But how do you make your letter stand out from the crowd? Here’s a step-by-step guide to help you create an impressive cover letter, with tips and examples on how to customize it for the specific job.
Adapting the letter to the service
Read the job advertisement carefully
One of the most important keys to writing a good cover letter is to adapt it to the position you are applying for. Start by reading the job advertisement carefully. Highlight the skills, experience and qualities that the employer is looking for and think about how your own strengths match these requirements.
Link your experience to the job
Once you have identified what the employer is looking for, use your letter to show how you meet these criteria. Highlight concrete examples from previous roles where you used similar skills. This shows that you not only have the experience, but also that you understand how it can contribute to the success of the company.
Start with a strong introduction
Capturing the employer’s interest
Your introduction is your chance to make a strong first impression. Express why you are interested in both the position and the company, and show that you have done your research. Avoid standard phrases like “I am applying for the position of…” and instead write something like:
“I was immediately inspired by your work with [specifik företagsdetalj] and would like to contribute [dina styrkor] to strengthen your team.”
Highlight concrete examples
Describe what you have done and why it is relevant
Your cover letter should not just repeat the content of your CV but complement it by giving a picture of who you are as a person. Highlight specific examples from your work experience that show how you have put your skills into practice.
Give clear results
A good example is not only a description of what you have done, but also what it led to. For example, if you are writing about a project you led, mention how it contributed to the company’s performance, like:
“During my time as project manager for [projekt] we increased efficiency by 20% by implementing [lösning].”
Avoid clichés
Make your characteristics credible
Clichés like “I’m a team player” or “I’m stress-resistant” are common, but they rarely make a strong impression. Instead, give examples that show how you have actually used these qualities. For example, tell us about a time you dealt with a stressful situation or worked with a team to solve a problem.
Keep it short and clear
Structure and length matter
A good cover letter is short and concise. It should ideally be no longer than one page and have clear paragraphs with space in between. This makes it easier for the employer to absorb the content and understand your message. Focus on what is most relevant and avoid details that are not related to the job.
End with a clear call to action
Be confident and clear
The closing is your chance to leave a strong final impression. Show that you are looking forward to the opportunity to discuss how you can contribute to the company. A confident closing can sound like this:
“I look forward to meeting you and discussing how I can contribute to your team. I am available for interview according to your schedule and can be reached most easily via [kontaktuppgifter].”
Proofread and improve
Make sure the letter is perfect
Before submitting your letter, read it carefully to avoid spelling and grammatical mistakes. Feel free to ask a friend or colleague to read it as well – they may spot opportunities for improvement that you may have missed. A well-written and error-free letter leaves a professional impression.